DEFINE

Cultural DNA

Define your winning cultural values and behaviors

We guide you and your team while defining your winning culture and delivering your custom-written and designed Cultural Manifesto, which will be the foundation all your future People and Culture practices.

Cultural DNA

Co-writing workshops

In short

Capture your unique cultural success formula in a shared set of values and behaviours that make your success possible.

How

In a series of guided co-writing sessions, we support a representative group from your team through inspiration, best practices, and copywriting.

Participants

A selection of approximately 6 to 8 cultural ambassadors from your team.

Make Your Unique Success Formula Explicit and Applicable to Everyone

Every winning team has its own unique cultural DNA.

A well-crafted cultural manifesto bridges the gap between company mission and the daily collaboration and behaviours of all team members. This clarifies what the team can expect from each other and provides the clarity teams need to actively contribute to the desired culture.

We help your team to formulate your cultural values and behaviours that make your team successful in a concrete, applicable, and inspiring way.

"Every winning team has a unique formula for success"

Why?

Because every growing team needs an explicit, inspiring, and practically applicable cultural foundation.

How?

We involve a representative group of selected culture bearers from your team and guide them in a series of co-writing sessions towards a widely supported cultural manifesto that perfectly aligns with your mission and team.

What?

Our result is your own, custom-written Cultural DNA, containing the key values and behaviours that enable your team to further consistently grow your culture.

Would you like to know more?

Feel free to contact us for more information.

Bart ter Steege

Founder & Sr Culture Consultant

Go ahead and take the first step

Cultural Manifesto (example)

Check an example of our cultural manifestos and see how we translate your business mission to a unique set of values, behaviors and rituals.

We can also help you with:

DEFINE

Culture Strategy: Inspiration session

Inspire your leadership team with leading cultural best practices

In an inspiring session, we boost your leadership team’s understanding of what culture truly is and how leading companies make business strategy and culture mutually reinforce each other.

EMBED

Carreer Framework

Put culture at the heart of your growth paths

Culture is a company-wide competency. We help you embed your cultural DNA into your growth paths. By formulating clear, culture-driven growth paths, you always offer your talent a transparent growth perspective.

DEFINE

Cultural Diagnosis

Capture the strengths and opportunities of your current team culture.

Through a company-wide survey—optionally supported by qualitative interviews—we will identify the strong and weak aspects of your current culture, creating the ideal foundation for your cultural roadmap.